BallRacing Developments’ motorsport simulators are not merely another sideshow whenever they appear at major international exhibitions, motor shows, roadshows or sporting events to reinforce brand image. Clients such as Toyota (GB), Ford Rallye Sport, Continental, BAR, M-Sport, McLaren, Goodyear, Peugeot report that they are a major attraction, whether it be in Buenos Aires, Paris, Frankfurt, Geneva, Tokyo, Las Vegas, Guadalajara, New Orleans or Monaco.
Clients with products not directly related to motorsport or the auto industry - Microsoft, Sony, Fuji TV, Intel, Cisco Systems, HSBC, NatWest, Electronic Arts - also confirm the global appeal of BRD simulators in creating unparalleled marketing opportunities for data acquisition, customer contact and general promotion. It is for these reasons that BRD simulators, which have attracted television and general media coverage around the world, have consistently proven to be a unique and highly-effective marketing tool in increasing brand awareness.
As we design and build the most realistic car simulators, in addition to converting real race cars, BRD is able to offer a wide range of race simulators which include full and scale versions of F1, WRC and Touring Cars (subject to licence where necessary).
BRD simulation products have attracted world-wide television and general media coverage. |
BRD’s experience over the past decade in advising clients on solutions to their exhibition requirements ensures a full range of cost-effective solutions, from complete equipment purchase and "equipment only" hire to leasing or fully-tailored packages, which include turnkey set-ups and trailer display units for roadshows and similar events. To increase brand promotion, cars can invariably be logo’d in a client’s company livery or other liveries subject to licence approval.
To help clients maximise valuable exhibition stand space, BRD makes available drawings and dimensions of simulators/equipment. We also have available a fleet of simulators in the UK, Germany, Japan and Australia.
As an example of packages available, the standard package includes the following:
- Real or replica race car simulator.
- Easy-to-operate computer system.
- Various size display screens (19” TFT, Plasma screens from 42" to 60", or Projector).
- Powerful sound system.
- Software - featuring most of the popular worldwide race tracks and cars – both modern and classic - F1 titles, Nascar, Rally, Touring car, Le Mans (subject to licence as necessary).
- Real race tyres and hubs.
- Real race steering wheels with force feedback driving effects.
- Electrically-adjustable pedal system.
- Quick-release steering controls for ease of access.
Most simulators can be linked together for head-to-head racing, adding an exciting and challenging competitive dimension to the simulator experience. |
